A premium Georgia carpet cleaner looks to expand into the budget cleaning market with a “parallel operation” operated with his existing staff and building. Steve isn’t real positive but would like other cleaner’s thoughts. Read and chime in …

As a professional carpet cleaning entrepreneur you have built a great and unshakable reputation for quality. Or have you? Steve Toburen analyzes how a complacent attitude can quickly sink a recognized world leader in quality …

One wanna-be entrepreneur asks Steve what to watch out for in buying a carpet cleaning business. Steve’s answers may surprise and shock you. If so, they may be just the wake up call you need to successfully sell your company in the future …

Bill Yeadon reviews books, blogs and other education resources with a focus on modern marketing for small businesses in the Carpet Cleaning, Mold Remediation and Fire and Water Damage Restoration industries.

In this summary of “Brand Sense…Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound” Bill Yeadon explains how the five senses can affect your customer AND what they FEEL about your service …